A primary mission of the ABC Treehouse was to strengthen the bonds of community between the international and Dutch citizens who live and work in the Netherlands.
Originally used as the American Book Center warehouse, Voetboogstraat 11 has been an important location for us for many years. In 1998, as ABC's exhibition and event agenda began to grow larger than our store could hold, Voetboogstraat 11 seemed a natural home for this growing part of the ABC company culture.
This new venture was named the ABC Treehouse, in honor of that special and magical place that we all remember from our childhood. A treehouse was a place you built together with others, from where you could look out and see your world and the state it was in. Together with your pals you could plan to change the world... or to forget about it for a while. It was a safe haven and a launch pad. It was a place where you could express yourself.
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